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Companies that have struggled with change should take note: recent discoveries in how the brain functions have resulted in new conclusions about implementing change. In other words, it's time to rethink how we think. Read More

Advertising on Games & Contest Web sites can be highly effective in increasing brand metrics for various brand sectors and demographics. In particular, CPG advertisements on Gaming sites tend to perform much better among women ages 45+ compared with younger females. And this is not a small audience — in fact, 8.3 million women ages 45+ say they ac Read More

Most marketers looking for an email service provider are likely to be most concerned with deliverability, to ensure their messages get through to consumer's inboxes. But sometimes deliverability has nothing to do with the email service provider and everything to do with the manner in which the email is despatched. Read More

Could Facebook ever be a place where serious business is done? Or does it pay to maintain two separate network profiles -- one for work and one for play? Read More

Can Verizon change its organizational character and become a model for open source innovation? Or will its internal character prevent it from making the necessary cultural changes? Read More

An interesting interview with Barry Farber where he talks about how a key to success is learning to be comfortable being uncomfortable.

From SellingPower.com Runtime: 3:25 Read More

Did you know you can strategically use the "nofollow" attribute on your own pages to improve your search engine rankings on Google? Read More

From the Page: "That pretty much says it all, Amazon is turning physical space into a web service and charging for it in the same way they charge for hard drive space now. Apparently the way this will work is that Amazon won't charge for the service but will instead charge for storage space and the transactions themselves.

This way companie Read More

From the Page: "So what do you do if someone else is profiting from your own content and you're not getting adequate credit or compensation?

There are four options:" Read More

Ah, Twitter, the first and foremost way to quickly find out what your friends, colleagues, and mentors are up to right now. It's quickly becoming a questionable tool in the online world. Some say it's pointless, some are still trying to find the point in it, and some are using it to build their networks, blog readerships, and esssentially, their Read More