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An e-mail is only as good as its subject line. As the saying goes, you only get one chance to make a first impression, and in an e-mail, that first impression comes in the subject line. Read More

Steve Zaffron and Dave Logan, authors of The Three Laws of Performance, discuss the two recessions: the actual external one, and the one in your mind. Managing the second may just be the key to managing the first, too. Read More

Discussing a post with LinkedIn marketing tips as well as a post on internet video marketing tips for social networking on YouTube. Recap of blog activity for the week of 2-23-2009: #1 LinkedIn Marketing-Connecting Business Blogs #2 3 Internet Video Marketing Tips for Social Networking on YouTube Total Time: 4:02 Read More

Let's face it, our economy here in the U.S. is in trouble. As a nation, and as individuals, we've out-spent our means and overextended our lives while saving less than ever before in history. And after decades of being inflated, it appears our economy is entering a readjustment period. This isn't, necessarily, a bad thing. Yes, people will lose jo Read More

You've put in the time, produced the work and delivered to the client. Well done! It's time to reap the financial rewards of your efforts. The problem? The money never arrives. Read More

Ready to do some Spring cleaning? Tired of listening to the same old things over and over again? If so, it might be time to freshen up your iPod content. We have lots to choose from over at the Small Business Trends Radio website where we have compiled a list of our picks of the top 100 audio podcasts for small businesses and entrepreneurs. Read More

Strange how trade shows are never fully exploited by sales people for maximum leads and opportunities. Read More

Recognize and reward a job well done and your company will ultimately reap the benefits. Read More

Microsoft has an informative post up on its adCenter blog looking at why PPC numbers and web analytics reports don't always match. While the post is written with Microsoft adCenter in mind, even author Charles Thrasher notes that variables apply to other search engines. Read More

When the going gets tough, the tough get... cheap. Today, a good marketing idea has to be as inexpensive as it is clever. In part 1 of a two-part series, here are five inexpensive suggestions that can lead to productive results. Read More