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The Copyblogger blog was founded on a simple but powerful idea — that our content (blogs, podcasts, videos) can be strengthened by adapting techniques from the world of direct response copywriting. Read More

Sales and marketing teams are working more closely than they have ever done before – or at least they should be. Read More

In this video, Gin, a community manager, and coach Cath, discuss the benefits and challenges they’ve faced working within, and managing a remote team. Plus they give you a rapid-fire myth busting session and reveal some of the more ‘controversial’ preconceptions about working remotely, including th Read More

When you think of team building, it probably summons up one of two images:

* Awkwardly passing balloons between your legs at school
* Awkwardly falling backwards into to the arms of an awkward colleague

It’s something managers and employees shy away from because no one wants to be part of me Read More

Here’s a motivational fact: taking a process from start to finish without interruption saves you an average of 23 minutes. That’s 23 minutes your brain would otherwise spend getting back in gear and up to its previous efficiency after an interruption. Read More

When it comes to agile software development, it can be hard to get a comprehensive place to start. Thankfully, we speak to Agile veteran and host of SPaMcast, Tom Cagley. Tom goes through the whole Agile process, from tools to best practices. He explains it simply enough for anyone to understand, b Read More

If you’re anything like me, you’re sick to death of this style of marketing. Even without reading the content, it’s abundantly clear that these claims or promises are ones which cannot be kept. Read More

In the lifecycle of every startup, there comes a tipping point.

For companies focused on aesthetics and creating something beautiful, there’s a time where the founders need to shift towards their product — look inward and think deeply about the problems it solves, who’s it for and how to refine Read More

I’m not much of a designer. In fact, I’m awful at it. I am, however, interested in how it’s done. I read and write plenty about customer success; along the way, (somehow) I found Samuel Hulick’s site UserOnboard. Read More

Yes, business process outsourcing is something that Coca-Cola does and spends millions on and something Vodafone uses IBM for to build its customer-related IT requirements, but it’s also for anyone and everyone.
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