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According to a survey by Constant Contact, 39% of business owners make email marketing their priority and consistently rank email as “the single most effective tactic for awareness, acquisition, conversion, and customer retention." Yet, one of the biggest challenges faced by any email marketer is g Read More

Every business needs an efficient and foolproof business strategy. Expending effort to create the right business strategy is a must, irrespective of whether you represent a large or small business. Read More

Summer presents businesses with excellent opportunities to reach out to their target audience. It’s the perfect weather to do some quality advertising outdoors. Here are 10 trendy summer promotional items that can make your next marketing campaign a memorable one. Read More

Thousands of organizations in the USA eagerly associate with International Women’s Day by organizing contests and events. It’s the perfect way to show appreciation for female employees and customers! Here are some ideas to help you launch a marketing campaign for International Women’s Day. Read More

USA is home to the world’s largest population of women entrepreneurs. This breed of fearless women is growing exponentially every year! We celebrate International Women’s Day 2016 with this special list of successful women entrepreneurs. Read More

Why a First Time Guest bag? What’s in the bag? If you don’t have something that you give to your first time guests, there’s not a more practical idea I have shared here. Read More

Asking these types of candid, open-ended questions is a proven way to release your thoughts for deeper creativity, problem solving and goal setting. If you are not yet asking yourself questions such as these on a regular basis, consider the opportunities you may miss if you don’t. Read More

Promotional items play a significant role in boosting a candidate’s identity and brand value. This is the reason why candidates and followers are generous towards purchasing them. Bloomberg View reports that the promotional expenditure by the candidates is expected to reach $10 billion for 2016’s P Read More

Confidence is a skill acquired over a period of years – it takes a lot of time and expertise to gain confidence levels worth talking about. This article shares 5 tips that will help transform you into a leader high on confidence! Read More

$17.3 billion – That’s how much Americans spent to celebrate Valentine’s Day! A study by the National Retail Federation revealed an interesting figure. An estimated $17.3 billion was spent by U.S. consumers to celebrate Valentine’s Day in 2014! Read More