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Whether your business is just starting or it has been around for 100 years, the need to remain visible is constant.

You need to give today’s consumer a reason to stop at your business. Some have forgotten you exist, others get busy and still others may not realize what changes you may have made, Read More

Of late, there is a lot of discussion surrounding Google Plus and the way it’s useful for business promotion especially for smaller business ventures. The fact is, since its inception, Google Plus has been a beneficial place for business promotion, much better than Facebook and other social media s Read More

We’ve written extensively about content. Content is KING! Yes, you’ve heard this all before. Because it’s true. Content is very important. Great.

But, what about managing all of this content? Sure, you need to write it. See our post on content marketing for some tips on that. But, once you have Read More

One of the simplest ways to grow your business is to forget about chasing new customers for a moment. Instead, focus on another group. The ones that have bought from you in the past. Before you jump in it is worthwhile to do some analysis first. Read More

There was an article published recently by Inc. which looked at a study to determine how social media activity affected workplace performance. The final results of this study revealed that those employees who were active members on 5 or more social media sites were the most efficient at work. Read More

Chances are, you’ve seen an infographic, even if you didn’t know what it was called. They’re all the rage for taking a complex idea and transforming it into an eye-pleasing visual.

I’m sharing three ways that you can use infographics to cut through the clutter and seduce your prospects Read More

Social networks are undeniably a big part of our lives, but what is shared on them can cause problems for brands and employees alike. Do you have a policy regarding your employees or coworkers’ social media use and what they can and can’t mention? On one hand, having employees well acquainted with Read More

Mark & Gerri Pollard have worked for a decade to make their bakery/cafe a success. After years of hard work there are finally able to provide a livable wage and company-sponsored health insurance for their 30+ employees. Their choice in location had a lot to do with their success- an area that stro Read More

Starting a business can be a daunting endeavor, especially if all you have is a cool product and not enough capital. In the tech world, or in any other niche for that matter, most startuppers fail not because they have bad products but because they are unable to generate enough consumer interest in Read More

Let’s face it, we all tend to get lazy once in a while. That’s just part of life. Sometimes we just want to do a whole lot of nothing. When we have a job to do we try our best to change our attitude. Unfortunately, the lure of our laziness is often stronger than the thought of productivity. Read More