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Negative reviews, if not handled properly, can make your dental practice pay significantly. Even a small mistake, like acknowledging the reviewer as your patient (in your response) may put your dental practice in serious trouble. You may have to pay huge fines or go through the hassle of a trial. Read More

Email marketing is one of the most effective marketing tools that has not been utilized well by many small businesses. Use these tips to become an expert at it. Read More

Are you ready to devote a few days to up-leveling your interpersonal and management skills? These upcoming conferences have plenty to offer IT staff who want to get better at driving innovation, team building, and cultural improvement and become better bosses. Read More

I know I’m not the only one struggling with video formats as we edit videos and understand the various formats they come in. Video is very hot today for social media marketing and blogging. So here are some video format tips just for you!

A video format is just a type of file format that special Read More

There seem to be far to many ideas of what branding is. Heidi Cohen posted this article with 30 different definitions of Branding. I'm going along with Donna Antonucci's version - how about you? Read More

Landing pages are an important piece of any digital marketing effort. Landing pages are your secret weapon, generating one million new leads! OK, maybe that’s a bit exaggerated, but they can move the needle, if you know what you’re doing.

Maybe you’ve heard the term “landing page” but are not su Read More

Read this post to find out what a full stack marketer is, why you might need one, and how to become one. Read More

There’s a bizarre myth in our culture that we have to choose between making a living and being creative. That creativity is somehow the enemy of a good livelihood. Read More

This is the time where we as Hoteliers need to be bold and innovative with new technology, transactional customer experience and prepare for the next chapter for the Hotel Industry.

Is your Hotel ready to make a blast with new transactional customer experiences?

Being an Read More

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. The days are gone when marketing was all “pushing product.” Now customers seek out people who are willing and able to add valu Read More