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Let’s face it, blogging consistently your entire blogging career is not going to happen. There will be times you’ll be down and just don’t want to. When this time comes, try this tips. Read More

Color has a big impact on your company's logo and advertising. In fact, almost 85% of consumers cite color as the main reason they buy a certain product, and 80% of people believe color increases brand recognition. Here's how you can take advantage of color to improve your marketing. Read More

A good logo helps make that crucial first impression on a customer. If your logo does not convey the right message to a prospective customer, your company is at an immediate disadvantage. Here's a useful video with 10 tips to help you get a great logo for your business. Read More

Generally, customers aren't honest about what really motivates them to buy so you have to use strategies to sift through the fibs and find the truth in order to make informed decisions for your business based on customer feedback. Here are some tips for doing so. Read More

Voice-activated assistants with artificial intelligence are moving from the home to the office.

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Instagram is now a hub where regular people find (and judge) the visual identity of a business. Without a strong Instagram presence, companies risk being ignored or forgotten, especially among the next generation of consumers. Among American teens, Instagram is actually considered the single most i Read More

You don’t need to start your business in a big startup capital like the Silicon Valley or New York City in order to be successful. According to a new list from Entrepreneur and Livability, some of the best cities for entrepreneurs are actually lesser-known towns. Read More

We've provided advice in the past about how to improve your video marketing efforts on YouTube and similar platforms for an SEO boost and broader reach. Now we're going to talk about what you should never do on YouTube – or any other video platform, for that matter. These are the mistakes that will Read More

Have you heard the expression, “content is king?” Well, content marketing is one of the hottest buzzwords in marketing right now, which means Read More

Over the course of the past decade, whenever people find out I run my writing business online, they muse about having a website, too. Your website is like a garden for your business. Here are five steps to making that business grow. Read More