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Compromise your small business reputation just once and it can be almost impossible to recover. It is all too easy to get impatient and inject a pushy sales message or two but to do so can destroy all your hard work up to that point. Building a successful lead generation process is a marathon not a Read More

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately Read More

Try out this guide from The Business Backer. It’s a straightforward yet detailed guide to performing that most daily of chores: composing the perfect business email. Read More

Customer acquisition is one of the primary objectives of a marketing campaign. SaaS and E-Commerce businesses spend their most of their budgets to stay ahead of their competitors in the race for acquiring new customers. But what is the return generated by every unit invested in a marketing program? Read More

Today we continue our journey in the land of inbound marketing tools and hopefully you can find the right tools to make your business successful. Read More

If you run a business where you sell your product or service to another business (or you’re planning on starting one), here’s what you need to know about closing the deal. Read More

Crowdfunding is an alternative method of financing for the small business owner who wants to raise business capital from a large number of people or organizations. Today, crowdfunding has become an increasingly popular method of financing – not only for small businesses, but also for individuals, g Read More

All small business owners know the hardships related with starting and maintaining a business. How much more difficult is it keep your business financially stable when you’re a non-U.S. citizen?

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While they may not be the top thing entrepreneurs think about, lawsuits are not something to be to taken lightly. One of the most common legal threats facing small business owners is the risk of employee lawsuits. Luckily these are avoidable when you take a few precautions. Read More

The major differences between a copyright and a trademark shared by Nellie Akalp on the CorpNet.com blog Read More