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We all know that everyone is different and each person comes with their own quirks, but there are a few quick-and-dirty tricks we can use to connect with just about anyone in a positive way! To some people, these 6 skills will come completely naturally, whereas some of us need to work on them daily Read More

Not all landing page videos are created equal.

Some are nausea inducing. Others, “heartbreaking works of staggering genius.” (a.k.a. they convert like wildfire.) Read More

As a married man only a month resident in my first owned home, IKEA is a big part of my life.

The brand is frequently cited as a master of branding, marketing and advertising.

So, here are 10 examples of fantastic marketing creative from IKEA. Read More

Quality customer service—we all know it when we experience it, and we can most certainly tell when it’s lacking. If you’ve ever waited for hours listening to automated messages or had to deal with a particularly unhelpful customer service agent—and honestly, who hasn’t—then you know just how lastin Read More

A well-planned search engine optimization (SEO) plan is critical to most franchise systems’ ability to generate new business from the web.

This article discusses how to set up a franchise systems’ website in a way that maximizes their franchisees’ ability to earn high rankings in Google’s organi Read More

In this article we break down the science of SEO and the 5 most common mistakes you should avoid. We also offer several tips to doing good keyowrd research that will boost your site’s Google ranking. Read More

Social media and content marketing are ever changing trends and there is no way a marketer can ignore them. In order to be successful on social, a business needs to be flexible and sometimes that requires experimenting with new tactics and technology. And the best way to learn them is through the e Read More

Have a business? You must be having a business website then. When did you design the website? Long back? Are you sure what components are there in your website? Read More

One great experience can turn a customer into an evangelist. Do a quick search for “Zappos support stories” and you’ll find dozens of great stories the company going above and beyond for customers. There was the bouquet of flowers sent to a customer whose mother was ill. The time a support agent st Read More

So, you’ve come up with the perfect business for your area. You know how to plan events, you have the experience, and you are ready to get started. The clients are the most important part of the business and will allow you to make the money that you need. Read More