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Even if you're an established business, you've got things to to this time of year. Make sure you start 2015 off on the right foot by checking these to dos off your list. Read More

Want to increase customer loyalty? Understand the perception gap between marketers and customers – and make some changes. Read More

Find out what Santa will be doing next year after Christmas...


A short Santa Claus story I've written. Read More

Most business mentors tell me that the single biggest problem they have to deal with in small companies is the lack of open, honest, and effective communication, both from the top down and from the bottom up. Some entrepreneurs forget that talking is not communicating. Fortunately these skills can Read More

If you would like to start a social selling, initially begin by improving your LinkedIn profile. This infographic illustrates you how to optimize your LinkedIn profile for social selling with section-by-section instructions.
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If you would like to start a social selling, initially begin by improving your LinkedIn profile. This infographic illustrates you how to optimize your LinkedIn profile for social selling with section-by-section instructions.
Read More

Small businesses play a vital role in the U.S. economy. They account for over half of all sales and the vast majority of new jobs in the market. Their combined benefits are essential to a profitable economy. However, small businesses and the markets they function in can be volatile,... Read More

How You Can Automate Your Lead Generation & Save Time for Less than $70/Mo - I really like marketing automation. I like it a lot. I joke with people that I am lazy, but should probably re-phrase that as it might look bad. I prefer ... Read More

The Wall Street Journal reports that in 2015, Facebook will restrict the commercial posts Facebook allows on pages. While this move will affect all businesses, especially small businesses, there’s several things small business owners can do. Read More

Lewis' next installment of Social Media Strategy details the ways to fully master the art of tweeting. The social sharing site, Twitter, can turn into a powerful sales generator, but only if you understand how to effectively interact with your followers. Read More