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Upon taking on a new client there is a specific process that we take. It begins with getting to know the client, the industry, and the competition. Once there is a better understanding, we move on to the keyword research phase of the campaign. Read More

Recently I had the chance to interview B2B marketing expert Michael Brenner. Michael is the author of B2B Marketing Insider, co-founder of the social news site Business 2 Community (both of which are great sites for B2B business owners and marketers looking to stay on top of their game) and ... Read More

These bloggers have worked really hard and will rise to amazing heights in this year of 2013. That is why I wanted to give a head's up about these 14 bloggers. Read More

By Eric Thomas

73 percent of Americans have experienced some sort of cyber crime and nearly a quarter of all cyber crimes go unsolved. Many small business owners mistakenly believe that they aren’t big enough to need to worry about password protection. But that’s the same as thinking you shouldn Read More

New retail store owners need to buy the best POS system designed for their store. Industry Insights' columnist Donna Crichlow explains what details to look for. Read More

Heard about this before? Become an authority and you will reap the benefits of your efforts online. But, how exactly do you build authority? Here's a good way to start ... Read More

Research shows businesses that use marketing automation to nurture prospects experience a 451% increase in qualified leads. Avoid three common traps to ensure you see value from your marketing automation investment. Read More

Built by a team of professional services experts who founded a company called Projector PSA, Projector is a professional services automation application. It has three main capabilities that address business needs in professional services firms. Read More

Like a tree, your online business is only as strong as its roots. In order to build a strong foundation, you must ensure that your company has a solid core in four key relationship areas that include customer service, product reviews, lead generation and brand awareness, all of which can be enhance Read More

Join us for today's FTQ (Frequently Tweeted Question) for the answer to "Are Twitter hashtags case-sensitive?" Read More