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When you realize you are having that bad day does your enthusiasm for continuing your work day wane a bit? Do you question whether it is worth it to continue on? Do you realize that your attitude is affecting your commitment? Is it worth adjusting that attitude? Read More

Occasionally there comes a time, and more importantly a situation, where you have to say “No!” to a customer. The old expression, ‘the customer is always right!’ is BS and if you truly believe in your offering, then you have to make a simple decision – stand strong in certain situations and turn th Read More

From GoDaddy (twice), to Chapstick, Lowe’s, LA Fitness, Timothy’s Coffee, PayPal, Fontaine Santé, Red Cross, McDonald’s, and the list goes on… This past year has seen a massively wide range of social media crises – both big and small, successful and disastrous.

Learn the basics for preparing you Read More

Core values define any company's destiny. Facebook outlines its 5 core values in a letter included on its SEC filing for IPO. Learn how we can also achieve Facebook's great success by reflecting on these values and principles. Read More

A new year; a new business. If that goal is on your list of 2012 resolutions, then listen up. Naming a new business can be a creative struggle that haunts you in your dreams. You want it to be catchy and clever, but you also don’t want it to be so obscure people won’t recognize it. Read More

An interview with Bryan Jowers, co-founder of Giftiki, about the importance of building a cult rather than a culture when building a company. Read More

I recently spoke to Claire Dalton of Dungarvan Brewing Company which is a relatively new company started in a recession and proving to be very successful. Read More

Twitter Helped Me Get Published...Sort Of :) Ok, I didn't get Published exactly, but an interview I did for... Read More

If you want to improve the look of your site and up your conversion rates, PLEASE take these 5 things off your website! Read More

Use insights from eye-tracking research to maximise your presence in events, stand displays, graphics, visual merchandising and exhibition stand layout Read More