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This is a touchy subject, since there are factions out there on the interwebs who will state unequivocally that you should never, ever pay for, say, Facebook Page Likes. They say that it’s unethical and a waste of a money and nothing but a vanity metric. Oh, if only it were that simple. Read More

A niche directory listing is one of the most effective and least expensive ways to get targeted traffic from the exact customers you’re trying to reach. Search engines put a lot of weight on topic related backlinks, and being listed in a high ranking niche site, which is monitored by humans, is inv Read More

The main tax season has come to an end, and many consumers are waiting for their tax refunds. Before you spend the money, though, it's a good idea to take a step back and consider your options. What do you want to do with that money? What would be the best use for it? Read More

Automated Customer Support Systems can provide a lot of benefits to businesses, including providing solutions at a faster pace. However, it’s only a machine. You have to learn to balance its use with well-trained representatives who are capable of using the system to deliver better customer service Read More

Are your employees happy? Here is a simple infographic that explains how happy employees equals a successful business. Read More

Relationship Marketing is a concept that some might have trouble grasping and some of you might be wondering what it’s all about. But my friend Wade Harman (who is also a guest blogger here) knows this topic inside-out. He hosts a weekly show on Google+ and has interviewed the most well known socia Read More

An effective sales and marketing strategy relies upon a firm understanding of consumer behavior and consumer psychology. This is especially true in today’s marketplace, which has made the jump to internet where an entirely new set of dynamics are at play when it comes to marketing and selling to co Read More

Wondering what forums to join as an online marketer? Then you should read up this article as it contains 8 of which i call the best of forums available specially for online marketers. Read More

Android is a free and open platform, which means that you can develop apps for various devices. These devices include, but are not limited to smartphones, tablets, e-book readers, GPS devices and netbooks. Read More

In recent months a debate has been brewing around whether shortform or longform content is winning the race for people’s attention. No doubt there are merits to both sides, but there seems to be some confusion abound the subject.

For clarity, longform means articles, white papers and e-books of Read More