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Here’s a common question I get asked a lot.

How much up front investment is required to make a JV broker deal?

The short answer is it depends on the deal.

The long answer is… Read More

“We can get your site on the 1st page of Google! For a next to nothing price!” It has become part and parcel of the life of a small business owner to field such emails selling professional SEO services. But how can anyone possibly “promise” anything when it comes to SEO? Let's be realistic here... Read More

What kinds of people make good marketing team? Creative? Problem solvers? Industry innovators? Now imagine all those people in one room and having to coordinate all the chaos. The ability to thrive in a marketing leadership role would be a talent indeed. What does it take to head up a team with suc Read More

How are tech words meant to be pronounced? Sometimes, they aren't so cut-and-dry. Mashable conducted a poll to track how tech words are pronounced across different ages, locations and occupations, identifying 6 controversial tech words. In the end, more than 30,000 respondents from 191 countries re Read More

You have started your blog. You now believe it is ready to be shown to the world or so it seems. You are ready to have an audience for your blog. All you have to do now is start promoting it. You have to start getting traffic quickly because this is the only way people will find your brand new blog Read More

For over 10 years, Mathnasium has helped kids around the world conquer their fears of math by providing customized support and involving the five senses to make learning fun. Read More

First, apologies to Geoffrey Moore and his seminal book Crossing The Chasm.

Several of my recent posts have stimulated discussions about the chasm between our Selling Process and our s’ Buying Processes. I’ve gotten a lot of questions about, ‘Shouldn’t we be focusing on their buying process,” “ Read More

For small business owners, the new year often means a lot of new stuff: new budgets, new goals, and new employees. So we focussed on hiring in January. We wanted you to be enlightened and equipped to navigate the murky waters of hiring. We even gave away one of our most powerful tools, The Busines Read More

From a sleep album by The Dude to Michael Bolton e-cards, here are three exceptionally odd recent marketing nuggets from the world wide web. Read More

If you could make one tiny change to your blog to boost traffic, what would it be? Remember: improving your marketing doesn't have to be a huge endeavor. Read More