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Before switching gears, consider what you’ve built and the blood, sweat, and tears — and time and money! — you’ve invested. Even though your efforts may not yet have paid off to the extent you believe they should, you may find it more beneficial to stay the course than start all over again. Read More

Do you want to start offering social media management services? But not sure what to charge your clients? Read this guide to find out.... Read More

With the current pandemic appearing to scale down, many of you running businesses are looking forward to things getting back to the way they used to be. I’m sorry to predict it will never happen, so the agility you may have learned over the past couple of years will continue to be critical to your Read More

The merits associated with outsourcing go much beyond simply slashing costs. It helps you in focusing on your core business. Read More

To say that social media is essential for brands to engage customers is not an overstatement. This article showcases a complete guide to social media customer care you should know... Read More

Has your website flatlined in search? Check out these SEO tactics to rank higher in search with your existing content. Read More

In this Q&A, Julia Weikel of TrueName Domains addresses the key factors professionals need to know when creating their personal brand identity. Read More

Google has a plethora of free tools to help with your SEO. But Google Trends is perhaps the most underrated and underutilized SEO tool in Google’s repertoire. In this episode, I reveal 5 ways you can use Google Trends to improve your SEO. Read More

looking for tips to write effectively? In this article on underused writing tips, you'll learn the 4 overlooked tips for writing efficiently. Read More

With interruption marketing there's a definite method to the madness if and only if you reach your customers to improve their experience. Read More