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Do you know of the 80 20 rule? It is sometimes called the Pareto principle.

80 20 rule is a key concept in time management training.

If you knew and applied the 80 20 rule rigorously you could radically reduce the volume of work you do, whilst simultaneously increasing your value.

The Va Read More

While you may have a robust following on one network, your performance on another may be lackluster. Cross pollinating your followers across multiple networks can allow you to germinate your success across a more diverse share of social media sites. Read More

Customers are not just mere passive receivers of information; they are active participants who think, decide, and judge the best things for themselves. Customers obtain a lot of information coming from what they see, what they hear, what they have tasted and smelled, and what they have read. They p Read More

Facebook vs. Clickbait

Will this cure the ills diagnosed by Hudack and suffered by CNN, the Huffington Post, BuzzFeed and Vice, all of which Hudack called out by name? What of Ezra Klein and his new website, Vox, for which the Facebook employee reserved his most toxic vitriol? Read More

Take your time to do some soul searching and drill down how you can benefit those you serve when trying to come up with your USP. Read More

The answer: Probably not. The National Labor Relations Board (NLRB) recently announced that its Office of the General Counsel is going to name McDonald’s as a “joint employer” in upcoming court cases. The courts cases are based on complaints against McDonald’s franchisees. Read to see what this may Read More

The answer: Probably not. The National Labor Relations Board (NLRB) recently announced that its Office of the General Counsel is going to name McDonald’s as a “joint employer” in upcoming court cases. The courts cases are based on complaints against McDonald’s franchisees. Read to see what this may Read More

Don't believe me? Well consider this... Copywriting actually has a few advantages other than just helping you to sell more products. Read More

Do you live in the DC area and work online? We're having the first ever DC SEO & Online Marketing meetup. It is free to attend so get your business cards ready and click the link below for the dates, whose speaking and how to attend. Read More

This infographic is a brief overview of the connectivity options that are available to businesses in Australia. Read More