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Morale, basically defined in the context of business, is how happy or satisfied workers in a company are. When morale is low, productivity and profits tend to slump, as well.To fix the problem, you need to uncover the reasons why the employees feel so negative. Read More

Sections of infographic:
Is there a market for your blogs?
Who’s blogs are they reading?
Self employed bloggers
Time commitment
Return on investment
Tweeting vs. blogging
Added benefits for self employed bloggers Read More

Creating persuasive copy is no easy task. Like any other marketing job, you need to rely on your skills, experience, and toolbox. However, you might be surprised by how effective certain deceptively simple words can be. What terminology has proven to be better for converting customers? How importan Read More

Both platforms - a responsive website and a native mobile app offer benefits, but should one be prioritized over the other? Read More

Both platforms - a responsive website and a native mobile app offer benefits, but should one be prioritized over the other? Read More

The NLRB just ruled on something that could change franchising-the business model of franchising, as we know it. You need to read this important article on the Franchise Biz Directory blog. Read More

Purchasing a business is a major decision and it requires a lot of research, time, and money. There are many different options even among the same industry, but not every business opportunity is going to be a right fit for you. There are, however, certain signs you can watch for to be sure you are Read More

As Google recently roll out its Pigeon Update for local search for US English results, quite lot of webmasters have been worrying about how the new update will affect their business website search traffic. Check out how it can affect your business website search engine optimization. Read More

People will put up with a lot. They will put up with itchy uniforms and long hours and dirty jobs. People expect that there will be rules and procedures at work. But when you put systems in place that cause your team to deliver poor service, you are asking for trouble. When the systems stink of Read More

Dynamic tags are like placeholders waiting to be automatically filled by data pulled in and placed inside them. So instead of showing the same generic content to all of my leads – I can tailor it to each and every one. Read More