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What's in a name when picking one for your business. Quite a lot, say some entrepreneurs who fret over what to name their new venture during startup. Not only will the name you choose stay with you for a long time, but it will communicate much about your values and your business to customers. It will be a first impression but must also leave a lasting impression and with all of this said, here are some other thoughts from Wharton Entrepreneurial Programs Read More

Want to turn your favorite hobby into a business? From home improvement to music, here's a look at some of the best hobbies for making money Read More

A Golfers guide to Project Management Success. A good game of golf and a well run Project have a number of key traits in common. Read More

What if I could teach you a Zen-like balance between sales productivity and social media opportunity? Let’s try... Read More

Every time a search engine results page displays a snippet of one of your web pages it is an advertisement for your website. In one way it is a free advert, but Read More

David Hornik of August Capital talks about finding the right investor for your small business startup in this interview with Betsy Flanagan of Startup Studio. Read More

Shake things up and grab attention with Buzz Marketing. In new marketing, whether it's word-of-mouth, buzz, viral or social media the rules are reversed. Your target customers don't join you - you join them. You do all the work to create the relationship and present the story. Here's how to get people talking about your brand and keep them talking. Read More

As the use of blogging and social-networking Web sites continues to exponentially increase, so too grows the divide between management and employees.

Facebook is now reportedly the most popular social-networking site in the United States, when considering either monthly unique visitors or total monthly minutes.

And it's not just Generation Y who is online. Even upper-level executives are pa Read More

Sales 2.0 has been one of the big buzz words throughout 2009. What do you think… is Sales 2.0 really about sales… or… is it about something else? Read More

Twitter and Facebook are the darlings of the media for the time being, and it seems no one gives a rip about blogs anymore. That hot topic of yesteryear is now a fad of the past, much like Chia pets and Snuggies. Wait, you haven't heard of a Snuggie? Be really disappointed you missed out on that one. Where was I? Oh yes, blogs. They're over. Done. Read More