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Blogging contests as a traffic generation strategy: time wasters or worth a try? What are the benefits or disadvantages? Read More

Sometime you have to dramatically change the course of a meeting in order to move it forward. By asking tough, direct questions, you accelerate things, good or bad, at least you are not wasting time. Read More

In business, we encounter people who would suggest that they are customers but don't actually ever intend buying anything from us. Customer service and engagement is just as important with them otherwise you might miss out on a positive reference to a real future customer. Read More

I recommend you to visit ChangeThis, a unique media site presenting resources or manifestos from top business thinkers, mentors, authors and entrepreneurs. Read More

Personality is described on Dictionary.com as “the visible aspect of one's character as it impresses others.” Sometimes though, what’s impressing others in person can go awry online, and then you’re not impressing anyone at all. Social media is supposed to be an expression of yourself online – and Read More

When small business owners are ticking off things to do in their marketing plan, there may be a urge to tick off "Website" once it is designed, developed and launched online. But they should understand, only once the website is up and running does the REAL work begin. Read More

My Dad was a Lutheran pastor. He never used the word “marketing,” and he had no business training whatsoever. He never read the “business” section of the newspaper, and I doubt he ever saw a copy of the Wall Street Journal. Yet he unknowingly used sound marketing principles. Here are nine of them. Read More