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While many of us dream of being our own boss, the simple fact is we can't all be entrepreneurs.

Running your own business, regardless of passion, is a multi-taskers dream - and everyone else's nightmare. Read More

Some practical tips on how you should design your logos.

Logos speak a lot about your brand identity- for people who've never heard of you, it just might be the only thing they'd recognize.

This article explains how you should design your logo for maximum impact, and for a more efficient mark Read More

Great points on why you should use April Fools' Day or any unusual occasion to delight customers AND develop your brand.

For a small business, this can cost next to nothing - but could mean everything for recognition and long term growth. Read More

Your brand name isn’t the most important thing about your company. A look at the latest Fortune 500 list contains a lot of familiar companies that have average or even mediocre brand names.

But that’s fine, since they’ve already built a name for themselves.

What if you haven’t? Read More

It used to be that if you were a small business with an actual retail store, a natural extension of the business was an online presence. While this is still true, many retail stores are seeing online sales rise and foot traffic in the actual store decrease. If businesses want to continue serving cu Read More

14 smart ways you can follow to gain your readers trust and motivate them to become your customers and make more money. Read More

Are you looking to brand your venture, product or service? Here are 3 reasons why small business owners need not shy away from using humor in branding. Read More

My blog maintenance routine is basically a proactive approach to avoid problems with my blog before they ever happen. As most of the community here knows, Basic Blog Tips is a very active blog with loads of fresh content, attractive high-quality images and plenty of social sharing options to choose Read More

Should you fire a fresh hire if a BETTER applicant suddenly comes along? What would you do?

Read to learn insights from a Small Business perspective. Read More

A truly empowered woman does not feel the need to be either nice or nasty. She is real, authentic and can express who she is in a calm, non-harming way. Read More