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A quick guide to turn an ace campaign into a game-changing social media campaign and understand the value & insights of your campaign in amazing detail. Read More

PageRank is finished, so you're going to need some other way of determining the popularity of a webpage. Here are some tools to help you do just that. Read More

Every business leader has blind spots which limit their effectiveness and success, but due to ego, over-confidence, or deferential subordinates, many live totally in the dark. Some are smart and humble enough to assume that they don’t know what they don’t know, but lack an effective process for shi Read More

Hipsters? That’s so 2010!
It turns out, if your company has been marketing to hipsters — in all their bearded, horned rim-spectacled, ironic glory — you’re missing out on a whole demographic. And one with seemingly more disposable income.
They’re called “yuccies” and it’s short for Young Urban Cr Read More

Creating a blogger outreach program is as natural a part of brand marketing on the web these days as any other. An extension to social campaigning, it is a thorough and honest way to tap into a blogger’s trusted reader base while fostering a connection and relationship with a valuable content creat Read More

When it comes to design, Jed Darland has the sensibility of an artist, and the ingenuity of an inventor. When it comes to business, he’s an opportunist in the best sense of the word. Jed knows how to seize the moment, turn downtime into a new venture, and that venture into a successful business. Read More

Tune in weekly for a fun and informative discussion that will help you grow your business. Every week, we bring in business experts to discuss the latest trends in marketing, sales, and entrepreneurship. http://bit.ly/1B81HS2
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I recently had a frustrating experience searching for a particular product online. It was a product I couldn’t find in any local stores, so I took to the Internet to track it down. With the sheer number of e-commerce sites – not to mention products – available online, imagine my surprise when I cou Read More

Every investor in your startup, even friends and family, normally expects a share of your company (equity), which means your return for all your effort goes down quickly. Thus founders seeking funding for a good cause or a new technology often seize on grants from universities, government agencies Read More

I am a firm believer that if you have the desire to accomplish a goal, you have the means about you to accomplish it. You might not see the entire path in front of you, but it’s important to have the faith in yourself that “if there’s a will there’s a way”. That knowing deep inside that ‘you might Read More