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When it comes to maintaining your business’ accounting records, you may choose to outsource these duties to an accountancy firm instead of hiring an in-house certified accountant or bookkeeper. Read More

As a first-time author, you're in one of the highest risk categories, especially if you are trying to publish a large book. This article approaches publishing through fundamental business principles such as minimal viable product and pivoting. Two strategies you can leverage for first-time success Read More

A brand is a claim of distinction, supported by the evidence of performance.This piece highlights how important it is to satisfy the customer wholeheartedly. Brands are built by customers, only them can bring it down. Let's see some of the mistakes we do that kill our businesses. Read More

It’s your startup, so you can give early partners any title you want, but be aware of potential investor and peer implications. VCs and Angel investors like to see a startup that is running lean and mean, with no more than three or four of the conventional C-level or VP titles. More executives, or Read More

How many people, whom you know, still use Delicious, Digg, Reddit, or Stumbleupon these days? With many social networking sites, headed by Mark Zuckerberg's creation, dominating the Internet, Read More

LinkedIn has been around for quite a while, but many professionals only turn to it when it's time for a new job or when they need to make a new hire. But did you know it can be used for so much more? Read More

Co-citation is also known as citation SEO, co-citation analysis, co-citation SEO, SEO co-citation or any combination of those words. It all means the same thing.

Now to define it! Let’s use the example of a business that sells products for cats. Your website is all about cats—information about Read More

When gasoline prices rise, companies need to adjust their transportation habits. Here are some tips for your company drivers. Read More

Small Business owners may wonder how Google+ is good for them, and social media expert Don Campbell, who was recently interviewed by James Martell on Coffee Talk, an extremely popular podcast on internet marketing, said that every business owner, big or small, owes it to themselves to have a presen Read More

If you’ve ever looked into hiring an SEO company to manage the search engine optimization for your organization, then you’ve probably run into a couple of interesting findings. Read More