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If you're trying to compete, especially in a challenging market, and your branding is second-rate, you're in trouble. Logos are important. Here's why. Read More

Do nothing, be more productive. It sounds counterintuitive, right? However, it turns out the secret to a more productive day might not be trying to do more, but doing less. Read More

In my years of working with entrepreneurs, I have heard many times the promise that their new idea will create the next Amazon or Apple, but I rarely hear the more important promise that the founder will practice all the good habits of winning entrepreneurs like Jeff Bezos and Steve Jobs. You see, Read More

Finding out what your small business customer wants can be as simple as engaging them on the shop floor or compiling and distributing detailed questionnaires or surveys. Irrespective of the method, ongoing engagement is crucial in building a loyal customer base Read More

Millennials are well-known for being job-hoppers and with good reason. According to the Bureau of Labor and Statistics, this group held an average o 6.2 jobs between the ages of 18 and 26. This means if you want to tap in to the youth an vitality millennials can offer your company, you also run Read More