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The traffic of Social Networking Portals is increasing at such a fast pace that results of March 2010 show that Facebook outstripped Google. The traffic rate has jumped to three figures giving small business owners an ideal opportunity to make full use of the opportunity at hand. Read More

Change can come suddenly to our business world. How we deal with the change and the challenges it poses can be key to our continued business success. How do you manage sudden change? Read More

Corporate Social Responsibility (CSR) is essentially about doing good and doing well. Generally, it refers to the process of integrating social values and mission within business decision-making process, so as to achieve positive and sustainable outcomes towards the business, environment and the community at large.
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The results of an exclusive recent survey are in, and entrepreneurs are starting to get more optimistic. Highlights of the study include: 52% of entrepreneurs use an iPhone, 36% feel the recession hasn’t hurt their business much and 28% feel 2010 is going to be the best year ever.
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Marketing is all about connecting. The more we can connect with others, the more we can help them meet their needs and achieve their goals. The more we do that, the better marketers we become. Read More

There's a lot more to being an employer than hiring staff. To protect your business and your workers, employers must have a solid understanding of federal and state labor laws. We've written many articles on the various topics related to human resource management, and here’s a quick overview of Business.gov’s employment, labor law, and benefit information – covering everything from wages to dis Read More

I don’t often write about stuff that’s coming, choosing to stick mostly with stuff that’s here and practical now, but a service in public beta intrigues me enough to mention before it’s really off the ground and flying.

TweetupThe service is called TweetUp and the simplest way to describe it is to call it a search engine for Twitter with sponsored results. Now, before everyone on Twitter g Read More

Tyler Garns from Infusionsoft explains the steps to take to avoid chaos resulting from using multiple technology systems and platforms in your small business. What does this mean in plain English? Stop trying to use many different technologies and programs to manage a customer relationship process and streamline with some of today's powerful tech solutions. Read More

Did you know that people can post a review of your business in Google Maps? Google also pulls reviews from other sites (Citysearch, Insiderpages) and automatically posts them to your business listing. Strangely, as the business owner, you have very little control over these reviews so you’ll have to add this to your “watch list” for online reputation management. Read More

For years now, Search Engine Optimization (SEO) for websites has been honed into a fine art with entire companies devoting considerable effort to defining best practices and touting the value of SEO for raising a site's performance on organic search listings. While I believe in the power of SEO, there is a new offering we have started providing to clients which we call Social Media Optimization ( Read More