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Content marketing isn't nearly as complicated as some of us like to make it -- in fact, Brian Clark of Copyblogger boils it down to five simple elements: Context, Cornerstone, Connection, Conversion, and Copy. Read More

Tax season is here, and it’s time to rifle through your business expense records and make the most of any legitimate small business tax deductions you can claim to lower your overall taxable income. Unfortunately, many taxpayers who qualify for a variety of deductions—most notably the home office d Read More

The best kinds of link building activities are the ones that stimulate other activity. Imagine your SEO campaign is like a racecar and your link building efforts are the turbo boost—it’s what kicks things up a notch and takes your website to the next level. Read More

How can you ensure that your new project doesn't get stuck in "not quite finished" mode forever? How can you get customers through the door sooner and on a smaller budget?

The answer is: with a minimum viable product. And this infographic explains what that is and how it works. Read More

Is your business ready for an emergency? According to a recent survey by the American Red Cross, only 41 percent of small businesses have a disaster preparedness plan in place. Think about what might happen to your business if an emergency were to occur. Lost revenue, damaged property and assets an Read More

Most of the bloggers know how to write unique and killer posts, but they don’t know the importance of blog promotion and how to promote blog posts through genuine ways. Read More

Yesterday, on February 14, 2013, Marketplace Fairness Act -- which may prescribe for all online retailers (regardless of the state) to collect an online sales tax -- has been introduced to Congress. However, it sounds on the surface, this law may, actually, save close to 80,000 small businesses. Read More

While many affiliate program managers and advertisers still frown when seeing affiliates who use social as their only method of marketing (and justly so!), there are a few ways you can increase the likelihood of being approved into affiliate programs. Read More

Have you ever wondered how a super affiliate thinks? Mike Allen is one; and in this interview is a must-read if you want to take a peek in side the mind of a successful affiliate. Read More

How do the two compare?

While there are some similarities, there are also quite a number of differences, and I was pleased to come across an infographic which reflected these. Read More