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Many entrepreneurs I know are confused by definition and need for an Advisory Board versus a Board of Directors. Some view both of these as a waste of time and burden on the CEO, while other founders surround themselves with insiders and cronies in an attempt to expedite and add credibility to thei Read More

The buzz over new advertising technology only seems to be growing and the ideas keep rolling in. We're seeing an increasing emphasis on self-service solutions and a focus on the long tail, with increasingly diverse ad solutions that serve the small business sector, and even certain boycotts.

Aft Read More

Video, in this fast-paced digital age, is gaining a newfound sense of popularity. So, what makes it the numero uno platform out there where it comes to your social media strategy? Read More

In recent years, videos have been making inroads in digital marketing, emerging as a powerful promotional tool for businesses to promote their wares in an exciting and engaging way. Though when it comes to video marketing, there’s some pretty definitive ‘rules’ businesses should stick to in order t Read More

The success of your small business depends, in part, on the strength of your professional network. Forging those professional bonds might mean stepping outside your comfort zone and meeting new faces, which doesn’t always come naturally to many business owners.

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What does it mean to be a leader? If you know the answer to this question, you can learn how to get the most out of your natural leadership style. Here are seven of the most common leadership styles for entrepreneurs and small business owners.

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Smart businesses apply science to marketing. When companies unlock the innermost secrets of how and why people buy things, interesting patterns begin to emerge. How can you apply scientific wisdom to improve marketing for your business? Here are two approaches. Read More

I’m a Windows user.

If you’re reading this, you probably are too. According to Microsoft, over 400 million people use Windows 10.

Unlike apps and websites, there isn’t really much of a difference between users and active users. The operating system you use is something you use every time you Read More

Emotions may get in the way of a smooth merger or acquisition. Strong leadership skills can help you navigate the emotions of change. Read More

The key to success in entrepreneurship is understanding where to spend your valuable time to build your business. Here are some tips to help you understand which challenges to tackle as part of your business development strategy and which not to.
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