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I support anyone who wants to strike it out on their own, but I also tell them the reality of doing so. Not everyone is cut out to run a business. Some jump on the startup wagon because the can, not because they should. Read More

Organize your own content or curate the best videos on YouTube in your area of expertise. Playlists are quickly becoming a fantastic way to get found on YouTube.
When someone lands on your YouTube channel page you can be sure they will have plenty of content to consume and YouTube knows that you Read More

It’s a whole new world out there in the workplace. Millennials want work that matters, and don’t care for hierarchies. Boomers are coming back to work, but because of their experience, they may be insulted by constant feedback. All prefer more flexible hours, the chance to work from home, and the t Read More

What sparks paradigm-shifting innovation in any business? It’s a special mix of entrepreneur and company, regular in every respect except for having the courage and foresight to make an idea happen that was supposed to be impossible. As an entrepreneur in a startup, how do you know if you have this Read More

The facts and stats presented in the following post will detail you how and why the company has become important for marketers in this day and age. Read More

Here are some tips to help you move forward quickly to website building, instead of mingling with web hosting offers that are aplenty today. Read More

The following infographic was developed by the content marketing experts at CopyPress. It spells out the reasons to consider behavioral analysis in your marketing and lays out a system for using customer data to improve your marketing campaigns.

The graphic begins with using data analysis to de Read More

Brands repeatedly invest in content creation for the sole purpose of SEO. This sometimes-myopic approach fails to generate journalistic content that can supercharge a company’s customer retention, reputation management, PR, and brand tone. Sure, great content can drive great SEO, but it can do so m Read More

Imagine tooling down the highway at a high rate of speed without the aid of a dashboard – you wouldn’t know how fast you are going, how your car is doing, even if you had enough gas to get to where you were going. Read More

When done right with the right planning, a business trip can solidify existing relationships, put an important face to your company and perhaps even lead to new relationships — and new opportunities! But it can also be a real drag on your company’s bottom line. And for small businesses, every dime Read More