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Writing great content is quite possibly the quickest and most cost effective way to increase your conversion rates. Great content creates engagement among your followers, generates valuable social shares, and incites readers to heed your call to action. Read More

What a great time to be in business! With e-commerce, web-based marketing, heaps of affordable ideas and all of the apps and tools available today, starting and running a small business has become so much more feasible. Here are 101 tools to have you covered at all times! Read More

Both visual content and User-Generated Content (UGC) are commonly cited nowadays for their powerful influence on purchase behavior. It only makes sense that the “next big thing” in E-commerce be the convergence of the two forms.

In the form of testimonials, reviews, ratings and comment threads, Read More

Imitation, as the old saying goes, is the highest form of flattery. But, there is an obvious downside to imitation especially in the business sector. Being imitated can be a big problem for innovators who have worked so hard to come up with a great marketing or business plan. Read More

Getting visitors to your website is a chore, no doubt. But your hard work to build a social media following, rank for your top keywords, and develop a paid advertising strategy can be quickly squandered if your website isn’t doing it’s job to convert.

Avoid these 10 deadly landing page mistakes Read More

Is your business ready for Inbound Marketing in 2016? Find out if you have the 3 main elements in place to succeed...
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In 2015, 42% of all mobile sales made by the top 500 merchants took place in apps. Mobile traffic had already surpassed desktop traffic in USA.

Online retailers can no longer afford to ignore mobile. And here are the strategies to adopt.

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The traditional project-based model is quickly becoming outdated. That's where service-as-a-service (also called subscription-based service)steps in. And this business model is not just for services. Learn the benefits and why it may work for your business in this post. Read More

Need some extra cash? Looking for possibilities to quit a dreaded day job?

Starting a small business in today’s world of endless online possibilities is easier that you think. In fact, you need $1000 or less to launch your venture.

Here's the list of the most lucrative and Read More

Content marketing is a thing. You know that.

But how can you successfully implement it for your business?

In this round-up post you'll find the best tips on strategy, content creation, video and visual marketing (and 40+ tools to use). Read More