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Price-setting is a myth - the price is either right for your customers or will cause failure for your business. Here are three product pricing tips for you. Read More

Let’s be honest. Content marketing really sucks. For the most part you’re doing it as a means to an end to get new leads and sales. You really have no desire to spend hours channeling your inner Maya Angelou writing blog posts about your topic that all sound the same to you. Nonetheless, you’ve Read More

You can start using emojis in your email headlines today, but make sure it’s something your audience will like and/or appreciate. You could also ask your clients whether using emojis is something they expect of you or if they’d be surprised to see coming from you. Read More

What are your favorite ways to monetize your site?

In this post, I’m going to share what works for me and hopefully these insights are going to help you increase your blog revenue. Read More

You’ve taken time to research, write, and publish high-quality content your audience is going to love. The mistake you don’t want to make is to think hitting the publish button is the final step — because really, it’s just the beginning. Read More

These days, everyone wants to be an entrepreneur, pitching their latest and greatest new idea, and looking for someone to give them money. Angel investors, like me, have long figured out that asking to see the prototype is a quick way to separate the ‘wannabes’ from serious players. Talk is cheap, Read More

Come January there’s some brand new changes coming to Facebook and as a marketer, it pays to be aware of them if you’re to do your job to the best of your ability. With that in mind, today we’re going to be looking at what these changes are and what you need, if anything, to do about them.

Faceb Read More

Search engine optimization (SEO) is one of the most efficient online marketing channels for the acquisition of new customers.
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What's the most important page on your blog? If you said the "about page," you're right! As blogging consultant Delia Rusu explains, your "About" or "Welcome" page is often the page readers visit to decide whether to follow or even explore your blog further. So obviously, creating an "about" page t Read More

If you have a website for your business, you know the importance of measuring the Web traffic that site receives. But the total number of visitors isn't the only thing to consider, as we learn in this post from blogger Nick Crowne. Nick explains the importance of understanding your website's bounce Read More