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What are the content curation benefits from the marketer's point of view? Discover 7 benefits and see if they can help you market your business, too. Learn why I think Scoop.it is a great platform for monitoring and sharing content. Read More

Marketing your small business can seem like a daunting task, and sometimes we just need a little guidance to set things in motion. Here are some tips that you can easily implement into your monthly routine. Read More

You know those people, the ones who wear head-to-toe Rip Curl but have never seen the inside of a wave? Or the guy who professes, Yea, I’ll have that zingbat to you by Tuesday. Promise! and come Wednesday you haven’t Read More

Press for time but still need creative blogging ideas? Here's how to use your ears to get something you can't purchase (time) and listen for great ideas to blog. Read More

Have you have ever wondered how it is that some of your competitors seem to always be in harmony with their customers, while others fight to stay in their good graces? There is a good reason for this, and the sooner you learn it and put it into... Read More

Yes! Alexa Rank matters, sorry I just had to be blunt about it. Alexa rank is simply a numerical position of your site compared to all the other sites in the world. For example, Google and Facebook are the two most visited sites in the world and thus occupy the top two positions. Read More

Your brand image is the face of your brand. It is the first thing your target audience sees when first introduced to you. What do you suppose goes through their mind when they see your brand image? Read More

Call it the universal truth for retailing; retailers are committed to making the most of every shopper visit but it's often easier said than done. If you're operating a large franchise or retail organisation, the way you advertise your instore promotions and ticketing can have a big impact on your Read More

What your customers and potential customers say publicly about your company’s products and services matters a great deal. Here's why (plus three tips to improve your customer service). Read More

Repeat customers should be a huge focus for any business. If you don't keep customers coming back and work to retain your current customers happy, you will always be searching for new business, a costly and time consuming procedure that, in the long run, makes it tougher to grow. What's the solutio Read More