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Facebook has been help up as a major tool for social media marketing, but recent data suggests the network isn't all it could be. Problems include what appears to be a decline in usage, a lack of engagement by users still on Facebook, too much noise and an overload in terms of the amount of time yo Read More

The most effective use of social media is to target where your audience is most active. Too often marketers preach to the choir or “talk” to an empty auditorium. In actual fact, U.S. social network users (163.7 million strong) are a very diverse group, particularly using Twitter, Pinterest and Inst Read More

To make remarkable improvements to their content marketing strategy, marketers must master more advanced metrics, reports and analytical tools. Read More

How I was forced to start my own business and how I managed to succeed. Necessity is the mother of invention... Read More

In a startup, it can feel like the starting is never done. As you move from one phase to the next, there are always new lessons to learn and new challenges to face. This is how it worked for me and my team, and likely how it has worked for every other startup on the planet.  Too often, a coder and Read More

When you start reading about the options you have to start a new business, you’ll almost certainly come across discussions of what it takes to get a business loan — particularly if you approach the whole thing from a broad level. Read More

We cannot deny that Pinterest is here to stay - and keep making a strong impact for small business. Here are 10 guides to using Pinterest - in infographics. Read More

Your business may have been thriving in your area for the past 10 years with no competition nearby and a reputation for great service. So, when you decide to take your business online, you might not be prepared Read More

After putting all your effort into your business, it is heartbreaking to see a business going bankrupt. Many company owners and directors try their hardest to stop themselves going insolvent but some fail. The problem is dealing with going bankrupt, finding the best solution and acting within the l Read More

Great leaders are able to ask superior questions to achieve great results. If you have all the answers, new ideas & creative solutions may get lost. Read More