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It is easy to rationalize away losing to another competitor. But you were beaten by another salesperson. Accepting this is the key to improving. Read More

How can Twitter help me find a job? Many companies have started using Twitter to advertise their roles and source top talent. Companies using Twitter to recruit... Read More

One of the core differences between guerrilla
social media marketers and other marketers is how
they measure success. When asked about return-on-
investment (ROI) from social media marketing, many
will claim it’s impossible to truly measure. Some will
say that it’s all about community and sugg Read More

It is possible to take an old idea, re-invent it, and make it yours. But, it has to be unique. You gotta take it and own it! Make it remarkable. More on that in this article...enjoy! Read More

In Part 1 of this franchise series, I wrote that "travel burnout" was one pretty popular reason that folks tell me they wanted to move away from a corporate job, and move towards becoming their own boss. Here's Part 2. This post is about one word. One theme. (And a short music video) Read More

Do all the places where your brand appears look like a family? If it doesn’t then you may have just taken one step to confuse your customers about your brand. What I am talking about is the look, feel and tone of your brand.
Read More

How my wife and I improved the conversion rate and optimized our online store using Google Adwords and Google Analytics. Read More

We are all different with different expectations, different boundaries and different comfort zones. It takes time, it takes effort, it takes respect, it takes listening and it takes trust before we can connect with another human being. Read More

Our latest post on the BizSugar Blog talks about building a brand, which you do both for a traditional small business and for your social media presence, including the one you have here on BizSugar. Want to know more about how to build your own personal brand either here on BizSugar.com or on any o Read More

Most folks who are talking about buying a franchise, say that they're buying a franchise because, "there's already a proven system in place." That's true. There are actually several things that you get when you invest in someone else's idea..someone else's system. They're important things....but the Read More