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I had a real "aha" moment over the weekend. Have you ever noticed how most of the email marketing providers provide tips on how to minimise unsubscribes? Read More

When over a million apps are available for download, how do you make your app stand out that people want to download and use. Read More

Are you looking to generate some extra publicity for your business? If so, here are six proven options you should consider. Read More

Life would have been much easier, if the eCommerce giant become your internet service provider. Do you think they are not thinking about the same? Well, yes, most of them are. They aim to make your shopping life convenient and even better. Read More

Stove piping in the domain of business intelligence is referring to the information presented without proper context. The Balanced Scorecard supposed to give this context to employees and managers, but who and how will give the context to the Balanced Scorecard? The article analyze this aspect of t Read More

I’m a long time fan and supporter of Scoop.it and quite honestly I think it’s the best content curation platform available on the web today. Yet it seems they've managed to revamp the platform and, based on user feedback, make it even more awesome than it already was. Read More

Publishing your blog post is not all that you need to do. The real work begins after you hit the publish button. Hence, it is a must thing to properly promote your blog posts. Read More

Anyone familiar with the work of Eric Ries in the Lean Startup or Steve Blank's books know the concept of the Minimum Viable Product.  Their works focus on the Read More

In this latest installment of her ‘Entrepreneur Journeys‘ series, Sramana Mitra gives us her newest thesis that infant entrepreneur mortality can be greatly reduced by democratizing both the education of entrepreneurs and the incubation of their businesses. Read More

Businesses like Starbucks, Honest Tea, Whole Foods and other brands have embraced conscious capitalism. The term was popularized by Whole Foods co-founder John Mackey in his book by the same title. The concept involves an approach to business that stresses doing good and environmental responsibilit Read More