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Many investors will assert that company culture trumps strategy every time in predicting the long-term success of a new startup. Obviously, both are important, so it behooves every entrepreneur to start early in setting the right tone for his own company, and every new team member should be gauging Read More

There is no telling where the inspiration for the next great idea will come from. You could dream up a new invention or think about a perfect solution for a problem in your life. Wherever that idea comes from don't be discouraged if anyone thinks it’s crazy. All it takes is that one great crazy ide Read More

How happy are your customers? If you don't know the answer to that question then it might be time for some additional research. The best way to expand your company is to make sure you're giving your customers what they want. Here are the four fundamental measurements to apply to your business. Read More

When creating a web page, whether it be a product or service page or an informational blog post, it’s important to keep in mind the behavior of web users. People browsing the web are looking for information quickly. Read More

Way back before my wife and I started our online store, we sold pretty heavily on Ebay. But eventually you'll want to transition to owning your own shop. Here's how to make the transition smooth. Read More

I don't care what company or organization you visit, there's always the water cooler gossip. Half truths spread around co-workers and colleagues as a way to pass the time, stay engaged with one another or start unnecessary fires.  And the smaller your enterprise is doesn't guarantee you're exempt f Read More

Women are no longer reserved to the confines of the home. They can also become successful businessmen. Here is an article that discusses just that. Read More

LinkedIn has now activated sponsored updates. This allows you to target the audience of your update. Find out more about it here. Read More

Want to be able to sell or create a loyal following online? Here are some tactics to power your content. Read More

Trying to Reach Women – 42 Ways to Make Social Media Work for You


Females account for a full 85 percent of purchase, yet 91 percent of these women claim that marketers don’t understand them.

With trillions of dollars to spend over the next few years, female consumers are a power player in t Read More