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The online behavior, attitudes and interests of people from all walks of life are blending together online, cutting across generations and traditional demographics and giving rise to a new online group called “Generation Virtual” (Generation V). Unlike previous generations, Generation V is not defined by age, gender, social class or geography. Read More

Gatorade, Absolut, Levi's, Stride Chewing Gum; no need for apparent product placement, just some subtle advertising and they're off virally spreading in YouTube's powerful universe. Read More

A recent study from LeadershipIQ asserts that workers today are wasting 44 percent more time than they did a year ago. It seems that worry and financial research are now the top non-work activities conducted at the office. Read More

Robert B. Cialdini, in his classic book Influence: Science and Practice, reveals six universal principles that everyone needs to understand to achieve business and personal success. Mastering them, he says, can help people implement effective strategic communication management strategies, developing powerful working relationships, and build long—t Read More

As of June 2008, if your business processes credit card payments, you are required to comply with new security standards to prevent fraud, hacking, and various other security vulnerabilities and threats, or risk losing this ability and being audited or fined. Any company or government agency that processes, stores, or transmits payment card da Read More

Cybercriminals aren't so much worried about the size of their targets as they are the security they are forced to navigate. To that end they are increasingly targeting SMBs due to a lack of security measures implemented by that sector. Read More

Hugh Ballou, the author of Tranforming Power, has over 40 years of experience as a choir director and now he works as a motivational speaker, coach, and a leadership trainer. It may be difficult to see how those two careers tie together, but this book shows a wide variety of examples of the way that transformational change can help any type of org Read More

CITIES have long offered tax incentives to encourage companies to stay and newcomers to relocate. But another option is gaining currency in old manufacturing cities looking to prop up their struggling economies — homegrown nonprofit groups that nurture new businesses from the ground up. Skip to next paragraph One of the more innovative of thes Read More

If you own your own internet business and you need new marketing strategies, you may want to begin with strategies that have been proven successful with others. Read More

Small business advocates want to make sure the Environmental Protection Agency gets their input before they issue regulations limiting greenhouse gas emissions. Read More