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Did you know that you can help your customers help you to improve your SEO? Find out how.
Simple follow this step. Read More

Do you know about the potential pitfalls of using hashtags on Twitter?

This is Part 1 of a 4-part series highlighting a crucial mistake marketers need to avoid in each of the 4 social media platforms – Twitter, Facebook, Linkedin & Pinterest. Read More

Should you be looking to ramp up your social media outreach to consumers, there are ways to go about it, including: Read More

Social media today is not an option, but a requirement. If you are looking for a social media marketing strategy to get more traffic, leads & sales now, listen up! Read More

Few occurrences are as memorable as a good surprise. From birthday parties to baby announcements, surprises are a great way to bring people together.

As a leader within your organization, you can use surprises to create excitement and unity within your team. Here are 4 great (inexpensive) examp Read More

How you should not (and should) measure your social media marketing campaign

This is the first instalment of a two-part series explaining how you should measure your social media marketing campaign. In this series, I will discuss 3 things:

Why do you need to be careful when you measure your Read More

Are you wondering why your customers do not engage with you on Twitter or Facebook? Are you wondering why no one reads your blog even though you pushed the blog posts to all your social networks and paid people to publish them? Yes, your content distribution might be awesome, but your content could Read More

Twitter analytic tools: Check out these tools to monitor and analyze your Twitter projects for better results. Read More

Pinterest is fast becoming the 'must have' social media platform to include in your strategy - here are 8 Pinteresting New Year Resolutions to ensure you use Pinterest to the best of your ability for 2013 Read More

Pinterest now offers special accounts for businesses. Here's how to set up a Pinterest business account and some tips on using Pinterest for your business. Read More