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Almost 80 percent of online users watch at least one video every week, making video marketing a hot opportunity for businesses of all sizes. In order to cash in on this opportunity, you need to know how to create a campaign that will take off, get lots of views, and boost conversions. Read More

Research shows that the number of searches conducted with local intent is on the rise, meaning that local search optimization is becoming more important. The good news is that Google local optimization doesn’t have to take up hours and hours of your time. Read More

At some point, whether you are just launching a website or are an established business launching a new campaign, there will come a time when you need to consider boosting your website traffic with search engine optimization. Read More

Link building for B2B industry is a bit different — and arguably more challenging — than link building for B2C sectors. That’s because in the world of B2B SEO link building, there are fewer websites capable of linking to you. Read More

Hiring a SEO expert can be a great way to boost your online presence, but it’s important to make sure you choose the right SEO services firm, rather than simply hiring any SEO firm. In the process of searching for a SEO expert, keep in mind that... Read More

Wondering how to get traffic to your website? Twitter can be a highly effective driver. The problem is that Twitter is already noisy, so standing out and attracting can seem like a daunting task. The key is to understand how to leverage the power of Twitter to successfully get website traffic. Read More

Are you using the same internet marketing strategies for B2B and B2C clients? It’s a common mistake, but it isn’t a harmless one. When you fail to differentiate between B2B and B2C marketing, you do serious harm to your overall marketing strategy. Read More

With well over 1 billion weekly viewers and the reputation as the most trusted new source, Google News is still going strong. Google News offers brands the opportunity to raise their online visibility, traffic, and eventually their sales. Read More

Now that you’ve finally mastered Instagram, the big wigs over at have IG headquarters decided to change the way things work. Instagram recently introduced a new algorithm to decide what you see and when you see it in your feed. Read More

In order to be successful, every Internet marketing consultant or online marketing consultant needs to have a clear understanding of what exactly it is that his or her clients are expecting to be delivered. Never assume that you can read a client’s mind. Read More