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From Brent Leary's post on Small Business Trends:

Nina Yiamsamatha, a member of Foursquare’s small business marketing team, discusses the importance of local personalized recommendations to help small businesses be more efficient and effective in building long-lasting relationships with consumer Read More

If you share these characteristics, you're probably an entrepreneur...like me! It's fun to look at the qualities that make us who we are, isn't it? Read More

In this article on the Gainsight Customer Success Thought Leadership site, Anthony Nygren of EMI Strategic Marketing shares how to reach the full potential of your customer Relationships by focusing on communication, but doing so across logical segments. Read More

Coming up with traffic generating ideas for your local business YouTube videos can sometimes stump even the most creative and artistic business owner. No matter what type of business you have, however, there is content that can help you generate more sales. If you're having trouble coming up with i Read More

Over the past year, Facebook has been rolling out algorithm updates that have resulted in decreased visibility for business’s organic page posts. So how do you beat the odds? Here's 13 tactics to beat the Facebook algorithm and help you get your fan engagement back! Read More

Once you have the biggest traffic sources, you can have an idea of where to spend your marketing budget and time. You will get the information from the Acquisition section in Google Analytics. Read More

Fall is all but here, and that means that the flu season is right around the corner. Don't let yourself lose productivity by getting sick, instead protect yourself and your employees by taking these steps to keep yourself healthy. Read More

By Emad Rahim

Let’s quickly clarify a few things before we get into the nitty gritty of international marketing and global marketing. Both terms sound similar, right? And the word ‘global,’ in a way, correlates with ‘international,’ right?

But the correct answer is ‘no’. They are not analogou Read More

Social media is something that eventually everyone will have to master. Today, we have social media experts but, more than likely, there will come a day when you will have to be your own expert in social media.

According to the 2013 eNonprofit Benchmarks Study by M&R Strategic Services and NTEN, Read More

When it comes to business success, watching the bottom line is key. All unnecessary expenses should be eliminated. To help you trim the fat, here are 10 ways you can cut costs. Read More