Today it’s all about the subject line. You may have the most compelling, well-written small business press release. But if the subject line doesn’t capture their attention immediately and make them open the release, all that work is sitting on the curb. You can refer to the PR Toolkit for small business to find examples of other bad press releases.
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Honeywell001 voted on the following stories on BizSugar
How To Write A Small Business Press Release Subject Line
Posted by jsternal under Public RelationsFrom http://www.understandingmarketing.com 5335 days ago
Made Hot by: Jed on March 26, 2010 3:35 pm
How to Use LinkedIn Effectively for Your Business
Posted by laura_wimble under Online MarketingFrom http://syscomminternational.com 5335 days ago
The number of social networking sites a business can use to promote itself and interact with existing and potential clients is very high at the moment. Just to mention few of the most popular at the moment: LinkedIn, Facebook, Twitter, FriendFeed, Bebo etc.
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DO IT! Article Wins Sugartone Prize | Biz Money Matters
Posted by TonyJohnston_CNi under ManagementFrom http://blog.tonyjohnston.biz 5335 days ago
Made Hot by: Cathode Ray Dude on March 28, 2010 5:36 am
Read one of the Sugartone award winning articles from Biz Money Matters that received 32 votes on the B2B social media site BizSugar titled 'Timely FREE Advice for Biz Owners: DO IT!' here ....
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Why You Should Start A Blog & Is There A Better Name Than Blogging?
Posted by therisetothetop under MarketingFrom http://blog.therisetothetop.com 5336 days ago
Made Hot by: BusinessBloggerPro on March 28, 2010 5:45 am
Clip from Great Day St. Louis on why you should start a blog. A couple of easy-to-get-started tips plus a discussion on a better name for blogging.
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SEM Benefits of Using Wikis
Posted by laura_wimble under Online MarketingFrom http://syscomminternational.com 5336 days ago
Wikis have become very popular nowadays and are being used by people firstly for sharing knowledge and expertise on a topic with others. In a nutshell wiki structure allows one to create a webpage which can be accessed and modified easily by everyone.
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24 New Rules Of Testimonials In Small Business Marketing
Posted by jsternal under MarketingFrom http://www.understandingmarketing.com 5336 days ago
Made Hot by: maplesummit on March 25, 2010 2:46 pm
The following is a list of guidelines and rules that can be used to help entrepreneurs collect, develop and use customer testimonials in their small business marketing. It's important to use testimonials the right way because it's definitely frowned upon to use a testimonial in a misleading way.
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Sugartone Winners
Posted by bloggertone under SugarToneFrom http://bloggertone.com 5337 days ago
Made Hot by: HeatherStone on March 26, 2010 4:25 am
Wow! Dozens of business articles were submitted for the Sugartone Sweet Business Blogging contest and there were literally hundreds of votes and comments, both here on Bloggertone and also on BizSugar.
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Social media - killer of knowledge power
Posted by Barneyausten under Social MediaFrom http://blog.myprojecttracker.com 5337 days ago
Made Hot by: lyceum on March 29, 2010 6:39 am
Social media could be seen as a way of removing knowledge power with the prevalence of sharing. Is this the case? Or is it enhancing knowledge as power?
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Same, Same, but Different
Posted by billrice under Social MediaFrom http://bettercloser.com 5337 days ago
Made Hot by: lyceum on March 29, 2010 6:34 am
Flash forward…last week I was talking to a client about a new B2B social media sales training program we are building out. This client (in the business of selling big ticket enterprise software) had already noted a few natural trends in their sales organization, as it applied to using social media. There were three distinct groups...
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Knowledge Is Not Power—Wisdom Is Power
Posted by iannarino under SalesFrom http://thesalesblog.com 5337 days ago
Made Hot by: SalesBlogcast on March 26, 2010 12:26 am
Knowledge is cheap, ubiquitous, indexed, accessible, and portable. It is no longer power. The new power is wisdom. It is the ability to make choices that generate the best results and outcomes.
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