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Being a risk taker in business is not the same as being reckless. Nevertheless, the word “risk” has a negative connotation to most of us, implying danger and possible loss. For true entrepreneurs, risk is viewed as a positive, with its implied challenge to overcome the unknown and hitting the big r Read More

It’s Friday, and that means another super-helpful video from Shelley Roth over at Springboard Social Media. Today Shelley has big news from Facebook about a new feature called Partner Categories, which lets you go even deeper in targeting your Facebook ads. Read More

One of the things I take as ultimately valuable is the knowledge I have picked up. Knowledge is the new controlling factor in the economy. As a content marketer, the knowledge I bring to the table is what my clients want from me... Read More

If people don’t care what you have to say, your content marketing efforts will fail. The 4 R’s of Ridiculously Great Content can help you create content that works. Read More

Google has decided to add a new weapon to the Social media war going on by redesigning their Social media website - Google+. Google+ has a beautiful new look that will make you look at the address bar again to ascertain if you are at the right place. Read More

I've been having trouble with a sales person.  He's someone I've done business with a few times before.  It started a few months ago. He sold my wife her Read More

The best promotional gifts don’t have to break the bank, and you also don’t have to settle for the typical corporate swag, like custom key chains, pens, mugs, and t-shirts. To give you a taste of the possibilities, here are 15 cool promotional gift ideas for under 10 bucks. Read More

Using infographics is an effective method for building backlinks. You should start using this tactic if you're not already. Read More

A few months ago, my introduction to content curation, which I had shared on this blog and Internet Billboards, got noticed by Robin Good. He promoted my slides on his Scoop.it page and website, with a lovely introduction. Needless to say that I am really proud of this achievement. Good is one of t Read More

By Rieva Lesonsky. Are you looking for a way to attract new customers, meet potential prospects and partners, and become known as an expert in your industry? Public speaking can do all of the above, and more. Read More