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These days, news about “jobs” has been gloomy. First, there was the news of Steve Jobs giving up the helm of Apple, one of the world’s most valuable companies. Then, the Bureau of Labor Statistics reported that the unemployment rate held at 9.1% in August, and leisure and hospitality changed little Read More

Structure your business around who you are. Being authentic is a sure fire way to differentiate your business from others. Not only is it easy to come up with great marketing strategies, but it becomes fun to get and keep custoomers. Read More

Small Business experts dish out their favorite strategies and tools to increase readership and subscribers to their blog. Read More

Here is a quick and easy process to find and identify your USP (Unique Selling Proposition) Use our free download template with your sales and marketing team. Read More

Interview with Gary Arndt, world traveler and creator of Everything Everywhere, on personal publishing, how he started his adventure, his keys to building an audience and a community, and more. Read More

3 reasons CEOs should use LinkedIn to save money on sales and marketing, influence decision makers at customers. Read More

Twitter recently went through a re-brand, re-design, and re-format, adding a lot of helpful features, and making twitter profiles a lot easier to navigate. And the new bird logo wasn't the first thing people noticed. Read More

Wondering where to put those limited marketing dollars? John Mariotti, ex-CEO of Huffy and Rubbermaid Office products speaks from experience. Follow his easy to understand and logical steps toward profitable marketing. Read More

Setting a marketing budget doesn't have to be that hard. Here is a simple step program and checklist on how to set a marketing budget for a small business. Read More

Is LinkedIn a waste of your time?  Not if you care about lead generation, building relationships with decision makers, and saving time and money.  LinkedIn Read More