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Experienced angel investors and venture capitalists evaluate dozens or hundreds of potential investments each year. Most of them have the same information you provide. They need to see something more to be convinced; they need to see you. Read More

When selling through multiple channels, sales and marketing decisions become more complex. Without a proper understanding of the economics of each channel, you could hurt the profitability of your business unnecessarily. Read More

Addressing problems is not something that can be done by adopting a head in the sand approach. Business managers need to create openness within an organisation so that when a problem arises, it can be dealt with quickly and effectively. By creating a culture where self-preservation becomes the issu Read More

Social media is crucial to any integrated campaign; whether it involves email, phone calls, direct mail, etc. It provides a unique lead nurturing opportunity that cannot be achieved through any other means... Read More

One of the fundamental principles of Attraction Marketing is to build and promote your brand. See how I'm using Facebook to promote my brand through my blog and then command attention. Read More

While there is no way to completely prepare for a disaster, there are some things you can do to increase the chances that you and your family will be able to weather one. Some of the things to be worried about include food, some sort of shelter or warmth, usable water and how to care for injuries. Read More

With the fairly recent Google's "Farmer" Algorithm Update multiple bloggers (affiliates in particular) became concerned (subject also brought up by Joe Sousa in his recent post here), and started wondering if they (as content producers) may be affected by it.

The short answer is: "No, as long as Read More

We all get stuck in a home based business rut at times. Work feels boring. Maybe we lack direction. Or we haven’t seen the results we desire. Read More

Maybe you're here for the cool twitter tricks; or maybe you're here to find out why these tricks won't do you any good. Either way, I think you'll agree that these tricks are both cool and useless without one thing. Read More

I was recently introduced to the concept of Minimum Viable Product or MVP. If you work in the software development industry, you most likely have heard of MVP. But for everyone else this will be an eye-opening experience. Read More