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Looking for some ways to get a big bang from your marketing buck? Well here are 75 BIG marketing ideas to get you started - and you won't need a six-figure marketing budget to implement them Read More

"You are getting sleepy...your eyes are getting heavy." Nope, it's not "parlor-game" hypnosis where you are made to bark like a dog. This is the real deal, and as I've found it recently, it is an EXCELLENT way to bring focus, concentration and increased productivity to work.. Read More

Why is it that some businesses fail in the best of economic times, while others succeed and thrive even though they were started during an economic downturn?  Sure, we can sometimes point to regional conditions, industry trends, and other factors that are largely out of the entrepreneur’s control.. Read More

The New York Times published an article this week with several good examples of small businesses using Twitter. One is Humphry Slocombe, an ice cream shop in San Francisco. It seats 14 people, but has close to 300,000 followers. How Read More

The buzz around social media has created an atmosphere where marketers have an unquenched thirst for knowledge and tips surrounding incorporating social media into their campaigns or improving their existing social media campaigns. With summer nearly upon us, below is a list of social media books that you should add to your summer reading list. These books are listed in no particular order and have been written by some of the most well-known social media experts today. Read More

Business partnerships are built on trust. Without trust, the business will fail. Business partnership agreements are a key requirement to ensure that the business is run in the manner acceptable to all parties.Have you an agreement in your business Read More

In small business, our main product should be success. That may sound obvious, but remember that any business, no matter what product or service it may offer Read More

Whether you run a one hundred agent shop or you are a one man show every agency needs to incorporate automation in a way that makes the day to day workflow more manageable Read More

The Pew Research Project has put the value of small business reputation management into numbers: 44% of online adults say they have searched online for information about someone whose services or advice they seek in a professional capacity, like a doctor, lawyer or plumber. Read More

A brand is after all just a name, so why so much fuss over branding? The simple reason to adopt branding is that it allows you to stand out in the crowd and helps your business/ product to make its presence felt. There are numerous ways of branding yourself and social media is one of them. Actually, in this case, five of them Read More