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Page relevance refers to how well a search engine believes that your website page answered a user’s query. It is a major factor in building page value, and by understanding why a user made a query, and ensuring that your landing pages have headlines that are relevant to the query, you can significa Read More

Any growth marketing that works must rely on targeting the right customers. It's how you systematically and predictably generate revenue. Read more.
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One big thing that startups do differently to big companies is experimentation.

In reaction to the old corporate methods, startups are less like finely tuned money machines, and more like laboratories. That’s partly because of the culture of innovation, and partly because startups have less to l Read More

The NCR Silver Quantum all-in-one point-of-sale (POS) commerce station has been launched in collaboration with Samsung Electronics America. The new POS platform is an integrated system which brings together the Samsung Galaxy tablet and NCR (NYSE:NCR) Corporation’s payment, management and marketing Read More

Why choose video to promote your small business? Because a whopping 98 percent of users say they have watched an explainer video to learn more about a product or service, according to a 2016 video marketing survey by Wyzowl. Of these, 74 percent said they subsequently bought it. A new infographic b Read More

Ecommerce continues its meteoric growth. As of 2016, online sales accounted for 8.3 percent of all sales in the United States.
Research firm, Forrester, predicts that online sales will skyrocket to $459 billion in 2017, totaling 12.9 percent of retail sales.
The vast majority of merchants, howeve Read More

If you’re struggling with setting up a social media ad campaign, Twitter (NYSE:TWTR) has just introduced a solution right up your alley.
The new Twitter Promote Mode is an “always-on, amplification engine” which automatically boosts tweets and profiles.
By repeatedly promoting tweets, Promote Mod Read More

I’ll admit it. Clowns freak me out a little.
And I’m hardly the only one. I swear I heard a statistic a few years ago that, when surveyed, 100 percent of people said they were scared of clowns. (Seriously, someone look that up for me.)
So imagine how I felt when this cartoon came back from my ass Read More

Do you know how to convert a cold email into qualified leads? No? This article is ideal for you. Our author shares his experience with readers and gives them interesting examples with proven strategies. Don't wait and read it now. Read More

In order to improve team performance, for the benefit of the organisation and its customers, leaders must follow and teach the success formula. Read More