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If you haven’t noticed, social media has changed the rules of customer engagement. Instead of writing that carefully crafted marketing brochure and selling ads and other forms of interrupt marketing, you need to be engaging more directly with your customers. Read More

Most cell phones are equipped with a feature called auto correct, If you’re not careful, these unintentional flubs could cost you your job. Read More

From the article: "I work hard to figure out what I can do for someone else when I meet them. Who can I connect them to? What can I do for them (outside of selling them my stuff)? What resource or information can I share that will help them out? True connection is a two-way street." Read More

I don’t know how you think, to find a comment on your wonderful post, made by “Oncelot Directory” or “steam showers” or “Replica Watches” or something similar? It would be a real fun to address “Hi Steam showers, I’m so glad you made a comment on my blog”…Shit! Read More

Sharon Hurley Hall provides an update to her review of Feedly, the best Google Reader replacement. They have apps for Android and iPhone. Read More

It seems like all you are hearing about right now is AuthorityROI, right?

That's what I call "incredible marketing" - I need to learn me some of that...

And what is Authority ROI, you might ask yourself?

On the surface, Authority ROI sounds like another blogging course.

And I, for one, Read More

he more you have prepared in advance, the lower the cost will be for you. Ideally, the writer does not have to do any outside research, because you have done it all. If you provide your information in a complete and organized fashion, it saves time and money. Make sure all your information is provi Read More

Where now for influence marketing

Last month, Twitter published an article on their developer blog, about new metadata being added to the Twitter API. There were two additions – one to help identify the language of a tweet, while the other was the ability to allow developers to “rank” tweets. Read More

Google isn’t accidentally missing major spammers; it’s steadily cleaning up the worst link graph manipulators first and working its way down. Read More

A part of any experience with a brand or business is in the service delivery. It can play a key role in keeping customers buying your products or services as part of your marketing strategy. Have you ever through of how you could improve it to keep your customers buying your products or services? Read More