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As we approach the new year, it's a good time to reflect, re-energize and adjust our business strategy for 2012. Read More

For some reason, people believe whatever they see on TV. That is why a strong marketing strategy for authors is to start with local TV appearances. As one of our clients said, “I found that you get almost instant results with TV.” Read on. Read More

If you're a business book author like me, there's now a great way to get noticed on Amazon.com. And, it's free!You can create your own "Author Page," and it's a great way to add even more visibilty for your book... Read More

From feedback to making money, there are 3 big reasons you and your company need to be interacting with real people. Read More

It is necessary for every entrepreneur to convert website traffic effectively. Let’s try to make out what conversion is and how it can be increased. Read More

It's going to be a quiet week. Maybe you even have the week off from work. So what are you going to DO?

Here are 8 small projects that you can do online while everyone else is sleeping off their holidays. Every one will generate a positive ROI for you in 2012.

You won't be surprised if my Read More

As we approach the end of another year, it's only natural to do a little navel-gazing and ponder the lessons of the previous 12 months, especially the missteps, the over- and under-estimations, the coulda-woulda-shouldas. These are the top 3 social media mistakes that I made in 2011 ... and the les Read More

What can you learn from the Dickens classic Christmas Carol about managing your own small business. Entrepreneurs are sometimes depicted in Holiday stories and films but not always in a positive light. This article shows the positive and negative lessons that this classic Christmas story can teach Read More

It is now time for us to get introduced to the advanced version of Twitter. This new twitter has undergone a total redesign. Read More

There are many things to consider when starting a business, to ensure it is strong in all areas and ready to sustain growth as and when the time comes. Read More