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Airbnb has closed the Social Gap with its unique service. Originally it was called AirBed & Breakfast, and the short elevator pitch was Forget Hotels. Read More

Google's "encrypted" search terms are a huge hindrance because they block you from learning the searches that brought people to your site.
Luckily there's a free tool that can give you a lot of insight into what those search terms are. But you have to have your URLs tightly written to get the mos Read More

We all hate employee performance reviews, but some are worse than others. Here's a walk through some of the most common performance review concepts and how they compare to each other.

It isn't a question of the goal; every review process aims to be transparent and friendly rather than adversari Read More

converting-content

The Importance of Making a Great First Impression

Your website is often the first point of contact for potential clients/customers and we all know how important it is to have a professional looking website with great functionality that is user friendly. However, the look an Read More

By Bob Herbold

Consensus decision making, where any participant has veto power, is loved by the status quo seekers, and despised by those trying to generate positive change and stay competitive. Academia is emerging as a classic example of its damaging effects. Read More

By Daniel Rusling

This post is about mobile search engine optimization. It basically talks about the difference in the approaches of SEO for a desktop and that for a mobiles and tablets. It expands to give tips on how you can optimize your site for mobile/tablet traffic. Read More

By Autumn Dlugoz

In the age of content marketing, more and more businesses are creating WordPress blogs to publish interesting articles, flaunt their expertise, promote their brand and help with their SEO efforts.

There’s much more to WordPress than meets the eye. Both B2B and B2C small busi Read More

Two of the most important aspects for maintaining and growing a business online are: conversion rates and high traffic. Individuals and companies are trying to get as much traffic on their websites and blogs of training with the goal of increasing conversion rates. Read More

No one doubts the financial pressure bearing down on school districts across the country. We face a steady stream of stories about teacher layoffs, oversized classrooms and poor results. We’d like to draw attention to an aspect of the crisis near and dear to us: inventory costs. With school systems Read More

Wave is an all-in-one financial tool built specifically for small business owners, including double-entry accounting, payroll, invoicing and more. By eliminating the confusing clutter and expensive pricing structures that typically trip people up when using accounting software, Wave has been able t Read More