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The value proposition from the Halogen Suite is simple. It aligns your talent management activities with your business strategy. After all, good employees make a good organization. The Halogen Suite does this by incorporating a 360-degree loop that considers your management’s ultimate goals for you Read More

A brand that once enjoyed devotion can be vanquished. Here are ways to recognize a dying brand and five revival strategies to bring it back to life. Read More

These three online marketing strategies may be pretty hot right now. But, they are burning many online business owners, and these people may not even know what hit them. Read More

This year, small business owners are cancelling their own vacations because the orders are finally rolling in. Read More

Whether you have been managing the same campaign for years or have taken over new management, it is likely that you will come across the frustration that is PPC campaign structure. Over time, ad groups are added, keywords are blocked, bids are adjusted, and that cohesive, well-laid-out plan has gon Read More

Writing a non-fiction book is the most important marketing strategies for professionals and experts. A book that is written with purpose can serve your business like no other marketing vehicle out there. Read More

Google has begun rolling out 720p HD video to Google+ Hangouts, vice president of engineering at Google Chee Chew told GigaOM. Over the last few weeks a subset of Hangouts users have received the upgrade, and a complete rollout is likely to come soon. Read More

Unfulfilled in your career? Mateo Llinas takes us through why joining a start-up may be the next move that jump-starts your career. Read More

In Episode 34 of the Content Marketing Podcast, we talk about how to work meatier content projects -- ebooks, white papers, e-courses, etc. -- into your day-to-day content marketing strategy. Read More

You can’t win as an entrepreneur working alone. You need to have business relationships with team members, investors, customers, and a myriad of other support people. That doesn’t mean you have to be a social butterfly to succeed, or introverts need not apply. Read More