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Are you in the deep vicious circle of negative expectations and negative reactions to things happening in your life? If yes, how can you come out of it? Read More

Business Book Review: Innovation is no longer just about scheduling brainstorming sessions and believing you can turn on and off the flow of your creative juices. Kaye shares personal experience and other businesses’s failures and success on things form chocolate to water filters to pet food to bar Read More

Direct mail is one of those mediums that is typically overlooked in the age of the almighty Internet and that’s OK with the relatively few of us still using it with great results. Here are 7 reasons you might want to consider joining the ranks of smart marketers using direct mail. Read More

When creating your small business website, you want it to look stylish and sophisticated. You also want it to work correctly and be simple for visitors to use. Take a look at our examples of who succumbed to style over substance and who got the balance right. Read More

Too often, businesses create their website as if it’s an online advert, only designed to drum up business. In reality, a website can be much more than a marketing tool, it can help you run your business more efficiently, and help you save money. Find out how to use your website to its full potentia Read More

On Tuesday 11th June me and fellow Activate Media colleague Adrian Austin ventured to Google Campus to attend an interesting presentation on “The Five Laws of Brand Design” by Jim Prior, CEO of WPP group branding agency The Partners. Read More

When your company is in the emerging growth phase, it’s absolutely critical to minimize ramp-up time so that your partners can get to work selling and servicing your products as quickly as possible. Read More

How to use webinars: the successful marriage of technology and marketing. Here's 4 ways webinars can bring you more business. Read More

Over the last five years or so attraction marketing has been all the rage online. All the so called gurus are telling everybody to create loads of really useful content to ATTRACT as many people as possible into your circle of influence. Read More

Google Plus had not been around for long before many critics announced it a failure, but they might have spoken too soon. Google’s social networking platform continues to add users, and has surpassed Twitter as the second most popular social networking service to Facebook, according to Business Ins Read More