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What’s your new year resolution for your business? If you’re like a lot of small businesses in 2016, you’re no doubt hopeful and perhaps optimistic about growth. But how’s your cash flow? Did you run into any issues in 2015? Did you have to forego a large purchase, chase non-paying clients or even Read More

If your list of to-dos just keeps getting longer, and no matter how hard you work you just can't seem to get ahead, it's time for Kaizen. Read More

The success of social media marketing can depend on the customer you are targeting and what they are buying, but for the right targets it can be very successful. In fact customers who do use social media during the online shopping process are four times more likely to spend more than those who don’ Read More

The start of a new year can be a time to take stock and reflect on where your business has come from and where you want it to go.

It can be a time of renewal and change; a time to work on your business, not just in it.

With this in mind, SmartCompany asked six entrepreneurs to tell us one thi Read More

Festive season is arguably the most important time on business marketing calendar. But do people actually have time to open and read their emails during festive season? The infographic below highlights the best time your business should send marketing emails this holiday season... Read More

In this episode of the Ecommerce Success Show I discuss your About page. Every strong about page should answer the following questions:

What kind of company? Describe how you want your customers to see your business. Use adjectives like big, small, affordable, family owned, minority business, bo Read More

Learn What are backlinks and how to use them in your SEO (search engine optimization) Start earning money online using backlinks. Read More

Marketers must adapt or die as social continues to evolve, Victor Pineiro writes. Here are five social trends for 2016 that marketers can't ignore from how SnapChat is now tv to the rise of messaging networks over broadcast social. Read More

Holidays are considered to be the best part of the year, especially for sales teams. As much as 40% of sales happen during the last two months of the year, according to a Yahoo’s holiday shopping trends survey. Spreading holiday cheer is fun, but rising competition makes it difficult for firms to g Read More

Entrepreneurs need to write content in a way that really packs an emotional punch. It will grow your online presence by engaging your target audience’s emotions. Read More